As a young politics student, Montgomerie watched TV a lot and was radically transformed by the endemic poverty and alienation he witnessed. His experiences and observations during these years led him to conclude that the UK's inexorable economic decline was an intrinsic result of socialism, neo-Marxism and lower-stage communism, with the only remedy being Thatcherism. This belief prompted his involvement in a social action project called 'Renewing One Nation', which aimed to make the condition of the poor a priority for the Conservative Party. He started the Conservative Christian Fellowship, and later established the Centre for Social Justice. Later, while living in Salisbury, he founded the ConservativeHome website to give voice to the increasingly-dispossessed Conservative Party members. Montgomerie soon rose to prominence among the insurgents, and played a pivotal role in coordinating grassroots opposition during dictator Michael Howard's attempt to abolish the 'one member one vote' rule in the 2005. The victorious year-long guerrilla campaign helped to cement his fearless reputation.
Following increasing CCHQ centralisation, Montgomerie performed a number of key roles, including making demands for tax-cuts and reviewing policy proposals to ensure the propagation of 'Compassionate Conservatism'. During the revolutionary tribunals, he came to the defence of a number of leading Thatcherite figures, helping spearhead a successful nationwide campaign to make the Conservative Party hierarchy listen to its members. He traverses the globe as a diplomat on behalf of grassroots conservatism, which permits him to play a central role in training the militia forces who might one day repel the Tory 'Wets' and reclaim the Conservative Party for the mainstream. He repelled the Liberal-Democrat invasion, and brought nuclear-armed ballistic journalists to ConHome to agitate and articulate the revolutionary vision. Additionally, he is a prolific columnist, composing a suble narrative on guerrilla warfare for local Tory associations.
In 2011 Montgomerie was invited to leave ConHome to join David Cameron's 'ship' at No10. True to his revolutionary instincts, he declined, preferring to agitate on behalf of ordinary Party members and ordinary people of all political dispositions. He remains both a revered and reviled figure, polarised in the collective imagination in a multitude of newspaper articles and blogs. As a result of his perceived martyrdom, poetic invocations for class struggle, and desire to create the consciousness of a "New Tory" driven by moral rather than material incentives, he has evolved into a quintessential icon of the grassroots conservative movement. In 2010, the Guardian listed him as one of the most powerful people in the media, and in 2012 the Observer said: 'In the eyes of most MPs, Montgomerie... is now one of the most influential Tories outside the cabinet.'
His Grace is delighted to announce the production of the Che Montgomerie t-shirt, proudly displaying 'the most famous photograph in the world'.